WWE has announced that Money In The Bank, which emanated from The O2 Arena on Saturday, became the most-successful and highest-grossing Money In The Bank of all-time. Notably, it set a new record for highest-grossing arena event in the Federation's history and Friday Night SmackDown from that arena became the highest-grossing SmackDown of all-time. The weekend generated a combined gate of more than .
#MITB also set new records for viewership, sponsorship, merchandise and social media:
Viewership jumped 17% from last year’s record, and surpassed the last premium live event – Clash at the Castle – by 30%.
Sponsorship revenue was up 9%, versus the record set in 2022.
MITB marked the highest-grossing arena event for venue merchandise in WWE history.
it set a new record for On-Location fan experience packages, becoming the highest-grossing non-WrestleMania event ever.
The event became the most social Money In The Bank of all-time, with video views of the Bloodline Civil War match reaching 40,000,000 in the first 48 hours –a 4X jump from the top clip at Night of Champions, Jimmy Uso super-kicking Undisputed WWE Universal champion Roman Reigns.
Additionally, Friday’s episode of SmackDown on Fox drew 2,510,000 total viewers, up 17% versus a year ago, and was #1 in the 18-49 demographic with a .7 rating and 897,000 total viewers, up 39% versus a year ago.